For digital creators and entrepreneurs looking to sell their products and services online, choosing the right platform is essential. Gumroad and Whop offer different approaches to e-commerce and product distribution. This comparison analyzes their pricing structures and features to help you make an informed decision.
Gumroad positions itself as a straightforward platform with transparent pricing for digital products.
Platform Fee: 10% - standard fee
Payment Processing: 3.5% + $0.3 (domestic)per transaction
Marketplace Fee: 30% - for sales through Gumroad's Discover marketplace
Ebooks, courses, software, templates
Basic store with minimal customization
Pay only when you make a sale
Simple sales and customer data
For a $100 digital product sold on Gumroad
Whop is a comprehensive platform for digital businesses with a flexible pricing structure and multi-channel support.
Platform Fee: 3% - base fee
Payment Processing: 2.9% + $0.3 (domestic)per transaction
Marketplace Fee: 30% - for sales through Whop's marketplace
Support for various platforms (Discord, Telegram, etc.)
Access to 2M+ weekly users
Analytics, affiliates, promo codes
Robust recurring billing tools
For a $100 digital product sold on Whop (direct)
The best platform for your needs depends on your business model and goals:
- Choose Gumroad if you're an individual creator selling digital products who values simplicity, straightforward pricing, and doesn't mind higher per-transaction fees in exchange for no monthly costs.
- Choose Whop if you need a comprehensive platform with multi-channel integration, robust subscription management, and are willing to navigate a more complex fee structure in exchange for lower base fees.
For creators just starting out or with simpler product offerings, Gumroad's straightforward approach might be preferable. For established businesses looking to scale or integrate with multiple platforms, Whop's comprehensive tools likely provide better value despite the more complex fee structure.